Today I went to a mobile marketing event where three speakers talked about user activation and retention, mobile engagement, and mobile fraud. The speakers shared great insights on what is new and important in these… Read More "It is the objective that defines your metrics"
How Unroll.me kept sending my e-mails to the trash can
The issue As many of you out there I’m sure, at one point my inbox was being flooded with unrequited newsletters, promotions, and other alerts. I was spending way too much time trying to unsubscribe… Read More "How Unroll.me kept sending my e-mails to the trash can"